More companies than ever before are looking to either create a competitive intelligence program from scratch or amplify their existing efforts to take their intel strategies to the next level.

With that being said, there are a number of blind spots that organizations may have that can lead to CI program failures.

Join Ben Hoffman, Senior Manager, Competitive Intelligence at Adobe to learn more about these and how you can convert these potential areas of weakness into strengths to drive value for your organization.

Register to our San Francisco event for more competitive intelligence gold 👇